What is SEO?
SEO (Search Engine Optimization) is the process of improving your website so it appears higher on search engines like Google when people search for something. 👉 Example: If someone searches “best nail artist in Delhi” and your website appears on page 1, that is SEO working for you. SEO helps you get: Free (organic) traffic More visibility Trust and credibility Long‑term growth How Do Search Engines Work? Search engines like Google follow 3 main steps : 1. Crawling 🕷️ Google bots visit your website and read your pages. 2. Indexing 📚 Google stores your pages in its database. 3. Ranking 🏆 Google decides which page should show first based on quality and relevance. Your goal in SEO is to make Google understand that your page is the best answer . Types of SEO (Must Know for Beginners) 1. On‑Page SEO This is everything you do on your website . Includes: Keywords Title tag Meta description Headings (H1, H2, H3) Content quality Internal links 2. Off‑Page SEO This is everything you do ou...